- Audience Relationship Marketing
- Audio Production
- Content & Programming
- Fundraising & Membership
- Interactive Multi-Media Marketing
- Mass Marketing
- Media Operations & Management
- Online and Offline Integrated Marketing
- Ratings Analysis
- Research & Strategy
- Search Engine Marketing & Optimization
- Social Media Marketing
- Syndication & Distribution
- Video Production
- Website
Online and Offline Integrated Marketing
An Integrated Marketing Strategy will allow you to maximize existing programs while introducing new opportunities to drive non-traditional revenue streams, propelling you above your competition.
“Our consultants help you develop and achieve a successful online and offline integrated marketing strategy, giving you a roadmap to improve loyalty and increase revenues.”
About Our Consultant:
Lori Dillé
With over 20 years of consumer marketing, Lori has extensive experience creating and driving online (integrated with offline) marketing strategies. She has led planning and projects for marketing technology builds, Website launches, email, online marketing and more. In addition to being an email marketing expert, Lori dives into campaign analytics and successful search engine marketing and optimization techniques. She has a thorough understanding of loyalty and Customer Relationship Marketing (CRM and E-CRM) program development, designing to increase competitive advantage and profitability. Her experience includes working and consulting in broadcast media, financial services, telecommunications and consumer products industries and internationally within the following areas:
- Integrated Marketing Strategy
- Online Community
- Retention & Loyalty
- Database Marketing & Analytics
- Audience and Customer Segmentation
- Online Marketing and Advertising
- Website Traffic, Usability and Conversions
Client Testimonial
The Current has always been a unique station, and Mike really respected that. There were no paint by number mandates, just good ideas to help us reach our goals while staying true to our vision.
Steve Nelson
Program Director
Minnesota Public Radio News
Program Director
The Current (former)
Our Clients
Site by: - Consulting Network
- Audience Relationship Marketing
- Audio Production
- Content & Programming
- Fundraising & Membership
- Interactive Multi-Media Marketing
- Mass Marketing
- Media Operations & Management
- Online and Offline Integrated Marketing
- Ratings Analysis
- Research & Strategy
- Search Engine Marketing & Optimization
- Social Media Marketing
- Syndication & Distribution
- Video Production
- Website