The Radio Workout Team

Media Strategies

Consulting Network

Market Research

Denver Interviewing Group

Contact Us

Free Research! Sign up now and get instant access to Paragon's national research studies, articles, latest news and participate in Paragon's "The Blog".

Follow Us on Twitter

Online and Offline Integrated Marketing

An Integrated Marketing Strategy will allow you to maximize existing programs while introducing new opportunities to drive non-traditional revenue streams, propelling you above your competition.

“Our consultants help you develop and achieve a successful online and offline integrated marketing strategy, giving you a roadmap to improve loyalty and increase revenues.”

About Our Consultant:

Lori Dillé

With over 20 years of consumer marketing, Lori has extensive experience creating and driving online (integrated with offline) marketing strategies. She has led planning and projects for marketing technology builds, Website launches, email, online marketing and more. In addition to being an email marketing expert, Lori dives into campaign analytics and successful search engine marketing and optimization techniques. She has a thorough understanding of loyalty and Customer Relationship Marketing (CRM and E-CRM) program development, designing to increase competitive advantage and profitability. Her experience includes working and consulting in broadcast media, financial services, telecommunications and consumer products industries and internationally within the following areas:

  • Integrated Marketing Strategy
  • Online Community
  • Retention & Loyalty
  • Database Marketing & Analytics
  • Audience and Customer Segmentation
  • Online Marketing and Advertising
  • E-mail
  • Website Traffic, Usability and Conversions

Client Testimonial

Paragon Media Strategies has been an integral part of the design and implementation of a weekly radio show for the National Association of REALTORS®. Paragon provided both outstanding research and a perspective on the world of radio broadcasting that helped us identify everything from the topics to the host. We look forward to the next phase of studies conducted by Paragon Media Strategies that will assure continued success for the National Association of REALTORS® weekly radio program.

Frank Sibley
Senior Vice President
National Association of REALTORS®

Our Clients

Our Clients